# Line sheets for department store buyers

> What a department store buyer needs on a line sheet: style details, wholesale and retail price, margin, delivery windows, sizes, minimums, per account.

Page: https://garmiq.com/guides/line-sheets-for-department-store-buyers
Updated: 2026-11-12

By the founder. Published 2026-11-12, updated 2026-11-12.

A line sheet is the document a buyer plans from after the meeting. For a department store buyer it has to answer three questions fast: what is it, what will it make me, and when can I have it.

## What every style needs

- A clear front photo, and a back view where the back matters.
- Style number, name and a one-line description.
- Fabric content and country of origin.
- Colors offered, each with its own swatch or photo.
- Size range, and the size scale or pack if you sell in prepacks.
- Wholesale price and suggested retail (MSRP).
- Delivery window: the ship start and cancel dates the buyer will write on the order.

## Show the margin math

Department store buyers plan to a margin target. Make it easy: wholesale price and MSRP on the same line, so the markup is visible at a glance. If you sell landed (duty paid) or first cost (the buyer imports), say which price is which, and on every page, not only the cover.

## Put the terms where they will be read

One short block, on the first or last page, beats terms scattered across the sheet.

- Minimums per style and per order.
- Payment terms and how orders are confirmed.
- Delivery windows for the whole season, if styles ship in drops.
- Who to contact, with a direct email and phone.

## One line sheet per account

A department store buyer does not want your whole line. Send the styles that fit their floor, their price points and their customer, in the order you would pitch them. A shorter sheet that fits gets read; a full catalog gets skimmed.

Keep the master line in one place and build each account's sheet from it, so a price or a photo changes once, not in twelve files.

## Mistakes that cost the order

Most line sheets that fail do so on small things. A photo that does not match the color name. A delivery window that has already passed. A price that changed after the meeting but not on the sheet. Each one makes a buyer stop trusting the rest of the page.

- Date every line sheet on the cover, and send a new one when anything changes.
- Show only colors you can actually deliver in the window you list.
- Keep wholesale and retail prices on the same line, never on separate pages.
- Never send cost, landed cost or another account's pricing by mistake: build each sheet from a list whose pricing you chose on purpose.

## PDF for the meeting, a portal for the order

Most buyers still want a PDF they can print and mark up. Send one. Then give them a place to come back to: the same styles online, with current photos and availability, where they can build a list and share it with their team.

## Where Garmiq fits

Garmiq builds line sheets from the same records your team already keeps.

- Lists that become line sheets: PDF and print, with pricing per list (MSRP, margin, cost or landed).
- An invite-only buyer portal per account: the current line, wishlists buyers share with colleagues, and a sample cart.
- Prices masked by role, so buyers never see cost.

See how Garmiq sells to buyers: https://garmiq.com/platform/sell

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